
Our Companies
Bob Rudd is a leading UK supplier of gaming and amusement machines for the licensed trade. We provide high-performing digital fruit machines, contactless pool tables, jukeboxes, and the immersive Target Darts Zone to pubs and hospitality venues nationwide. Backed by expert service and a family-run approach, we help venues maximise entertainment, footfall, and revenue.
Bob Rudd
Clear Cool supplies high-quality glass washers, ice makers, and essential back-bar equipment to pubs, bars, and hospitality venues across the UK. Known for reliability and responsive support, we help operators keep service running smoothly with trusted products, expert installation, and ongoing maintenance — all from a dedicated, expert team.
Clear Cool
Innstay delivers smart hospitality tech including EPoS systems, CCTV, and the all-in-one Innfinite Entertainment System — combining background music, on-screen marketing, and live quiz hosting. We help pubs and venues enhance guest experience and streamline operations, backed by expert support from a trusted, friendly team.
Innstay
Sherlock Amusement Sales is the direct-to-consumer division of The Rudd Group, offering gaming machines, pool tables, and jukeboxes for home bars, games rooms, and commercial spaces. With expert advice, nationwide delivery, and ongoing support, we bring pub-quality entertainment straight to your door — backed by decades of industry experience.
Sherlock Amusement Sales

Our Story
Founded in 1989, The Rudd Group began as a small, family-run business with a passion for supporting the pub and hospitality trade. Over the decades, we’ve grown into a trusted national supplier — combining innovation with hands-on service across gaming, technology, and back-bar solutions.
While the industry has evolved, our mission remains the same: to deliver reliable products, personal support, and real value to every venue we work with.




